You read correctly! For the first time in our 15 year history, we have launched a program focused on girls. Why, you ask?
According to Code.org, over 50% of the U.S. population is female, but women make up fewer than 14% of Computer Science undergrads. Similarly, women comprise nearly half of the U.S. labor force, but hold only 4.6% of top leadership positions. Many girls are missing out on future STEM (Science, Technology, Engineering, and Math) careers and big opportunities to innovate and create change.
Together, we can make a difference. Enter Alexa Café.
While all iD Tech programs are great for girls, Alexa Café provides a fresh experience that's unlike anything else. Inspired by iD Tech, the Café is a chic concept where girls ages 10-14 collaborate and create in small, close-knit clusters. Ideas take shape around café tables and atop beanbags. When it comes to coding, stale “make a calculator” themes are exchanged for real-world, philanthropic projects. Girls at the Café will kick-start their own 1-for-1 social movement, discovering coding, design, leadership, entrepreneurship, brand identity, philanthropy, and more.
1-for-1 Scholarship Campaign with iD Tech Camps
In addition to launching Alexa Café, we have made a pledge that will help bridge the STEM gender gap. For each girl who attends Alexa Café this summer, we will send another girl for free to iD Tech Camps, our flagship, co-ed tech program for ages 7-17.
Weeklong day camp sessions for girls will run from July 7th to August 1st at Palo Alto High School near Stanford University in Northern California. Register and join the movement at www.AlexaCafe.com.